The Concept

With students now finishing their final year of university in the degree show, everyone is now all about to go off on their own paths in life and their future careers. Before coming to university each individual student came from their own path to this point of study. I want my degree show branding to appreciate this point in the young designers lives, appreciating how far everyone has come and the journey ahead. This led me to the name idea ‘Destination Graduate’, I want people to reflect on all the hard work they have done and all be proud on the point they have reached. This should feel and look inspiring to those not involved within the degree show and hopefully appeal to young people to want to study one of our Arts and Design courses.